Tuesday, May 13, 2008 - USDA Week #20
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A Cautionary Note on the Use of AgMAS Net Advisory Prices and Benchmarks

This cautionary note is reproduced, verbatim, from:

AgMAS Bulletin 2002-01: Tracking the Performance of Marketing Professionals: 1995-2000 Results for Corn and Soybeans

You are strongly encouraged to read the entire bulletin, for a full understanding of the methodologies, limitations, and possible sources of bias and/or "error" (in the math/statistics sense) in the AgMAS studies.


The net advisory prices and benchmarks computed by the AgMAS Project are designed to reflect "real-world" marketing conditions and assure that net advisory service prices and benchmarks are computed on a rigorously comparable basis.  This latter point is especially important, as performance evaluations must compare "apples to apples" and not "apples to oranges."  Comparison problems may arise if prices computed by an individual farmer, or another market advisory service, are compared to AgMAS net advisory prices and benchmarks. 

First, and foremost, AgMAS net advisory prices and benchmarks are stated on a harvest equivalent basis.  This means that spot cash prices for post-harvest sales are adjusted for storage costs, which include physical storage charges, shrinkage charges and interest opportunity costs.  The impact of this assumption is illustrated in the top panel of Figure 4 for corn and the bottom panel for soybeans.  The top line in each chart shows the 2000 harvest cash price for each crop (corn: $1.64 per bushel; soybeans: $4.56 per bushel).  The bottom line reflects a cash sale at the same harvest price one to eleven months after harvest, with the cash price adjusted for commercial costs of storage.  As a specific example, consider a six-month storage horizon for corn.  In this case, the cash price of the sale six-months after harvest is assumed to be $1.64 per bushel, the same as the harvest cash price (equivalent to saying cash prices do not change over the six-month storage period).  However, the harvest equivalent price for the sale six months after harvest is only $1.34 per bushel after adjusting for commercial storage costs.  Thus, the difference between unadjusted and adjusted post-harvest prices in this example is 30¢ per bushel, a substantial difference by any standard.  The magnitude of the difference is larger for longer storage horizons and for soybeans relative to corn.  Note also that the difference will not be as large if on-farm variable costs of storage are assumed instead of commercial costs.

This discussion should make clear the potential pitfalls in comparing the unadjusted average cash price for an individual farmer or another market advisory service to the harvest equivalent advisory prices and benchmarks computed by the AgMAS Project.  If such a comparison is made, it is not difficult to imagine a scenario where it is mistakenly concluded that the performance of the farmer or market advisory service is superior to the advisory services, market benchmarks and farmer benchmarks included in the AgMAS Project. 

Second, AgMAS evaluations assume a particular geographic location.  Specifically, the evaluation is designed to reflect conditions facing a representative central Illinois corn and soybean farmer.  This means comparisons made by farmers or advisory services in other areas of the US may not be valid, because yields and basis patterns may be quite different.  The differences in yields and basis patterns could have a substantial impact on prices computed for farmers or advisory services in another area.  The resulting bias could be either up or down relative to AgMAS advisory prices and benchmarks, depending on local conditions.

Third, wherever feasible, marketing loan recommendations from advisory programs are followed by the AgMAS Project.  Consequently, marketing loan payments or benefits are incorporated into net advisory prices.  Market and farmer benchmark prices also include marketing loan payments or benefits.  Hence, it would not be appropriate to compare prices for individual farmers or another market advisory service if marketing loan payments or benefits are not included in the prices or included in some other way.

In sum, it is inappropriate to directly compare prices for individual farmers or another market advisory service to AgMAS net advisory prices or benchmarks unless the same assumptions are used.  To make valid comparisons, AgMAS assumptions regarding storage costs, yield, basis, and marketing loans have to be applied.